Google might need ended up buying Fitbit, however a brand new report claims that fellow US tech big, Fb, was additionally within the deal earlier than backing out on the final second over pricing issues. Based on The Information, the social networking firm was solely prepared to pay round $1 billion, which is roughly half of the $2.1 billion that Google is believed to have paid for the deal.
The acquisition is believed to be an try by the US search big to revive the struggling WearOS platform, which stays a laggard within the wearables house whilst Apple and Samsung proceed to dominate the sector with WatchOS and Tizen, respectively.
Whereas Fitbit does have some model recall amongst a bit of tech customers, most of its best-selling merchandise are fundamental health trackers slightly than full-fledged smartwatches. That being the case, it will likely be attention-grabbing to see whether or not the deal will probably be profitable in reviving the WearOS platform, or if it will likely be yet one more high-profile casualty for the US tech big that has needed to shut-down lots of its high-profile tasks through the years for lack of traction amongst goal audiences.
Simply to recap, Google on Friday confirmed its acquisition of wearables main, Fitbit, after stories earlier within the week instructed that such a transfer was within the offing. Asserting the acquisition, Google stated: “This settlement underscores our perception in how essential wearable tech has turn out to be, and it’s additionally an thrilling alternative for Put on OS. We’re wanting ahead to collaborating with Fitbit to carry the perfect of our smartwatch platforms and well being functions collectively, and enabling our companions to construct the subsequent era of wearables”.